Session 3 of Launchpad continued with the two groups of students reporting back on their weeks.

The first part of session 3 involved looking over and discussing everyone’s Landing Pages and it was great to see the students had all worked hard to develop their landing pages.

We had another ask me anything with Fraser Hardy from Qudini, the Customer Experience Management cloud platform that enables brands to transform in-store customer experiences. The students once again asked some really interesting questions.

After lunch Thomas Jeffs from IT company Lucidica introduced the students to Google AdWords and pay per click advertising using real examples, and how to measure and improve their return on investment.

Finishing off the busy day, we gave students a tour and guide of how to use The Hatchery space we have at Accelerator.