Marketing strategy is essentially about how do we compete on a crowded, noisy and overwhelmed market. How can you differentiate yourself, highlight the most amazing benefits of your product and create messaging that resonates with your target audience? In this class, we examine the elements of a sound marketing strategy and how to approach each of them in order for you to have a consistent plan going forward.
We look at:
- Growth strategies and their requirements
- The 3 bases of competition
- Analysing your situation and where to find data
- The art of positioning
Marketing Strategy for Business Growth.
Ready to grow your business but unsure where to start? Does your marketing feel a little ad-hoc and reactive most of the time? Would you like to build a strong foundation learning repeatable methods for constructing a sound marketing strategy?
GetSet for Growth London workshops are tailored for business owners, to enable the creation of a marketing plan that makes sense, actually helps day to day execution and facilitates growth. Each class is a practical and interactive session designed to help you create a consistent presence, shape your messaging, pick the right communication channels and maximising ROI on your marketing spend.
Pick any of the comprehensive and self-contained workshops that match the specific areas and challenges you are interested in or attend a whole series in order to learn all the necessary skills enabling you to create a sound, long-term marketing strategy.
Please bring a pen, paper and a laptop, tablet or mobile phone to be able to participate in the exercises and use your time with us meaningfully. Last but not least, come with an open and inquisitive mind.
17 September 2019
5:30 PM – 8:00 PM
35 Kingsland Road
London, E2 8AA